Monday, November 30, 2009

Do you really believe in the MLM industry?

Seth Godin's post today, Watch the money makes a point that all of us in network marketing should take to heart...
"How much life insurance do you have?"

Zig Ziglar liked to say that with that one question, you could tell if someone was a successful life insurance agent. If they're not willing to buy it with their own money, how can they honestly persuade someone else to do so?

If you're in the music business but you never buy tickets or downloads, can you really empathize with the people you're selling to?

My favorite: if you work for a non-profit and you don't give money to charity, what exactly are you doing in this job? I've met some incredibly generous people in the charitable world, but I can also report that a huge number of people?even on the fundraising side?would hd happily cross the street and risk a beating in order to avoid giving $100 to a cause that's not their own. And the shame of it is that this inaction on their part keeps them from experiencing the very emotion that they try so hard to sell.

Money is more than a transfer of value. It's a statement of belief. An ad agency that won't buy ads, a consultant who won't buy consulting, and a waiter who doesn't tip big?it's a sign,, and not a good one.
How about you? There are dozens, if not hundreds of companies with good products. Do you shop with MLM companies other than your own? If not, can you really say you are walking your talk?

BTW, I highly recommend Seth Godin's blog. Daily he posts some of the most common sense, yet brilliant, thoughts about marketing.


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  2. I think MLM is good. There are products that are simply awesome. It's just the people working in these companies that bring MLM into the bad light.

    By the way, Seth Godin rocks.

  3. The MLM business is good but i personally believe that it is not stable and can change with the couse of time.

  4. I always had some doubts reagrding MLM. Honestly I still do. But at least i got a new look-out. Instead of being biased towards a perticular notion, i might widen my perspective. Good article!

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  6. Australia Biz OppWednesday, 31 March, 2010

    MLM is very challenging. marketing requires making 'sale', MKLM requires making 'marketors'. dont think it is feasable for novice business owners.

  7. Yes, I do believe in MLM. I follow It exists among top mlm companies. It also provides MLM and Network Marketing training articles, books and CD programs, along with video training too! Best of all, everything is easy to find...

  8. Yes, I do believe in network marketing business but it's only for someone who has a large amount of contact in their pockets and trust each other. A good network marketing company is always be wise.
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